Mission, Vision, and Cornerstones

The Iowa Healthcare Collaborative (IHC) is a provider-led, patient focused nonprofit 501(c)(3) organization dedicated to sustainable healthcare transformation. Created in 2004 through a partnership between the Iowa Hospital Association (IHA) and the Iowa Medical Society (IMS), we use a multi-stakeholder approach to bring together and engage providers, hospitals, payers, businesses, communities, and government. These partnerships enable us to rapidly deploy best practices, using data to effect change, enabling cross-sector collaboration, and ultimately raising the quality, safety, and value of healthcare in Iowa and across the nation.

Our work is anchored in our mission, vision, and cornerstones. Simply put, our goal is better care, better outcomes.


To facilitate exceptional healthcare quality, safety, and value in Iowa and the nation.


A healthcare culture of continuous improvement in quality, safety, and value that provides the most effective and efficient care.


  • Raise the standard of care.
  • Align and equip providers for continuous improvement.
  • Engage the community for sustainable healthcare transformation.
  • Promote responsible reporting of healthcare information.

By encouraging communication, collaboration and transparency, IHC raises the quality, patient safety, and value of healthcare. There is no other place in Iowa that convenes providers, payers, patients, communities, and government to build a unified approach to healthcare delivery and finance.